Overview

This course aims to introduce common data analysis techniques that are used in business world. Although for typical applications you will learn how to use calculators or Microsoft Excel to perform the calculations associated with these techniques, the focus of this course however is on how to analyze and interpret the statistical results or the outputs from Excel. You will learn how to apply these techniques by working with examples that are relevant to most major business disciplines and the functional areas in large organizations, including Accounting (particularly Auditing), Economics, Finance, Financial Planning, Human Resource Management, Information Technology, Logistics and Transport and Marketing.

Learning Outcomes

Upon successful completion of this course, it is expected that you will have acquired the following course specific learning outcomes.

1. Present and describe statistical information using a wide range of numerical and graphical procedures.

2. Use of technical tools such as Excel to obtain both the numerical and graphical outputs from data.

3. Understand and apply sample statistics to arrive at probable conclusions about the target population that affect business decisions.

4. Conduct estimation and hypothesis testing using your knowledge of probability theory and resolve problems.

5. Use regression and correlation analysis to describe relationships between variables and to produce forecasts of the future values of strategic variables that reflect on experiences learned in your studies.

6. Produce solutions to practical problems that encourage intellectual openness and curiosity towards the development of skills that can be used in real life situations.

7. Enable you to present quantitative information at a professional level that would meet client expectations.

Prescribed Textbook

Levine, D.M., Krehbiel, T.C., Berenson, M.L. (2016). Business Statistics: A First Course. 7th ed. Pearson.